Cherin Maruji, a name rapidly gaining recognition in the fashion world, is an influencer and model whose unique blend of style, entrepreneurship, and authenticity has set her apart in a crowded digital landscape. At just 25, Maruji has already built a formidable presence online, captivating audiences with her striking visuals and genuine engagement. Her journey reflects not just a passion for fashion, but a broader vision of how influence can be wielded to inspire and uplift.
On asking What inspired her to become an actress, and how did she started her career in the indie film industry, on which she said,” l’ve always been fascinated by storytelling and the power of film to evoke emotions and connect people. Growing up, I found myself drawn to movies that pushed boundaries and offered unique perspectives, which naturally led me to indie films. The authenticity and creativity of independent cinema inspired me to pursue acting, as I wanted to be part of stories that might not fit the mainstream mold but still had something important to say. My career in the indie film industry started with a lot of persistence and passion. I took acting classes, attended workshops, and networked with filmmakers and other actors. I began by auditioning for student films and low-budget projects, which helped me build my portfolio and gain experience. Over time, I connected with directors and producers who shared my passion for indie films, and I started landing roles in more significant projects. Each step in my journey has been a learning experience, and I’ve continued to grow as an actress while staying true to my love for independent indie film”.
A Trailblazer in Fashion
Cherin Maruji’s rise to fame is rooted in her distinctive fashion sense, which seamlessly merges high-end fashion with everyday accessibility. Her ability to curate looks that are both aspirational and attainable has resonated with a diverse audience. Whether she’s donning the latest couture or showcasing a casual streetwear look, Maruji brings a sense of elegance and individuality that appeals to her followers.
Her fashion content is characterized by a meticulous attention to detail, often highlighting emerging trends and unique styles that set her apart from other influencers. This has led to collaborations with numerous high-profile brands, as they recognize her ability to connect with a younger, fashion-forward demographic. Maruji’s influence extends beyond just her outfits; she’s seen as a tastemaker, someone who can dictate trends rather than just follow them.
Beyond Fashion: A Holistic Approach to Influencing
What sets Cherin Maruji apart from many of her peers is her holistic approach to influencing. She is part of a new wave of “silent influencers,” a group that prioritizes meaningful content and personal growth over sheer entertainment. This approach is reflected in her content, which often includes travel, lifestyle, and wellness themes. Maruji’s Instagram feed is as much about sharing her life experiences as it is about fashion, making her relatable to her audience on multiple levels.
Travel plays a significant role in her content, with Maruji frequently sharing glimpses of her journeys to luxurious destinations. These posts, often paired with high fashion, offer her followers a window into different cultures and lifestyles, all while maintaining a strong aesthetic appeal. Her ability to blend fashion with travel and lifestyle content has made her a versatile influencer, appealing to a wide range of followers.
While sharing her first acting role and how it shaped her career, she replied,” My first acting role was in a small independent film that I landed after several rounds of auditions. The role itself wasn’t glamorous—playing a supporting character in a story about friendship and loss—but it was the kind of project that was rich with emotion and offered a lot of depth for me to explore as an actor. Being on set for the first time was both exhilarating and challenging. I was surrounded by passionate people who were there for the love of filmmaking, not for the paycheck, and that energy was contagious. I learned so much from everyone around me, from the director who took the time to help me develop my character to the crew who showed me the ropes of how a film set operates. This role shaped my career by teaching me the value of collaboration and the importance of staying grounded in the craft. It made me realize that acting is not just about the spotlight—it’s about being part of a creative process where everyone is working together to tell a story. This experience fueled my passion for indie films and made me determined to seek out roles that challenged me and allowed me to grow as an artist”.
Entrepreneurship and Authenticity
Cherin Maruji is not just a model and influencer; she’s also an entrepreneur who understands the power of branding. Her personal brand is built on authenticity, a trait that has become increasingly valuable in the influencer space. Maruji’s interactions with her followers are genuine, and she’s known for her honest reviews and thoughtful content. This authenticity has earned her a loyal following and made her a trusted voice in the fashion industry.
Her entrepreneurial spirit is evident in her strategic collaborations and partnerships. Maruji is selective about the brands she works with, ensuring that they align with her values and aesthetic. This careful curation has not only enhanced her credibility but also solidified her position as a key player in the influencer market.
Everyone has there own inspiration in there life while asking on that Maruji narrated,” One of my role models is Viola Davis. Her performances are always powerful and deeply rooted in truth. She brings a raw, emotional depth to her characters that I admire and aspire to in my own work. Davis has also been a trailblazer for representation in Hollywood, and her commitment to telling important, diverse stories has inspired me to seek out roles that challenge stereotypes and highlight underrepresented voices. Another major influence is Greta Gerwig. As a writer, director, and actor, she has shown incredible versatility and a unique voice in the industry. I love how she creates stories that are both deeply personal and universally relatable. Her work, especially in films like Lady Bird and Little Women, has shown me the importance of authenticity and vulnerability in storytelling. These role models inspire me to be courageous in my choices as an actress and to strive for excellence in every project I take on”.
The Future of Influence
Cherin Maruji represents the future of influencer marketing—where quality, authenticity, and meaningful engagement take precedence over mere follower counts. Her ability to stay true to herself while navigating the ever-changing digital landscape is a testament to her skill and vision. As she continues to grow her brand, there’s no doubt that Maruji will remain a powerful force in the fashion world and beyond.
While she don’t have specific details to share just yet, but she is excited about the direction she is heading in both of her acting career and her brand. She’s currently exploring a few new opportunities that align with my passion like storytelling, innovation In terms of her brand, she is working on ideas that will continue to reflect my core values and resonate with her audience. she looking forward to expanding her reach and introducing new elements that will enhance her offerings. Stay tuned for any update. As maruji eager to share more as these projects and initiatives take shape!
In an era where influencers come and go, Cherin Maruji stands out as a beacon of what true influence can achieve. By blending fashion, lifestyle, and entrepreneurship, she has created a multifaceted brand that resonates deeply with her audience. As she continues to redefine the standards of fashion and digital influence, Maruji is poised to leave a lasting impact on the industry.
Indie films
The way she choose the projects to work on, and what draws you to indie films on which she replied,” : When choosing projects, I look for stories that resonate with me on a personal level and challenge me as an actress. I’m drawn to scripts that offer complex characters and explore themes that are meaningful, whether they delve into human relationships, social issues, or personal growth. It’s important to me that the roles I take on allow me to grow and push my boundaries as a performer. What also draws me to indie films is the sense of collaboration and community on set. Everyone involved is usually there out of love for the project, which creates an environment where creativity can thrive. Being part of a team that is so dedicated and invested in bringing a story to life is incredibly rewarding and reminds me why I fell in love with acting in the first place.”
And the challenges she has faced is one of the most challenging roles she’ve taken on was portraying a character who are a best friend with the lead actress. The script was intense, and the character’s journey was emotionally demanding, requiring her to tap into difficult emotions and experiences that she hadn’t explored before. To prepare for the role, she started by researching the specific mental health condition my character was dealing with. She wanted to portray it as authentically and respectfully as possible, so she read books, watched documentaries, and spoke with professionals who had expertise in the area. she also worked closely with the director to understand their vision for the character and how they wanted to convey this story to the audience. she spent a lot of time building the character’s backstory and understanding her motivations, fears, and desires. This helped me connect with her on a deeper level and bring more nuance to my performance. She also used techniques like method acting to stay in the character’s mindset during filming, which helped me deliver a more raw and honest portrayal. This role was incredibly demanding, but it was also one of the most rewarding experiences she’ve had as an actor. It pushed maruji out of her comfort zone and taught her a lot about empathy, resilience, and the importance of telling stories that matter.
The most rewarding aspect of working in the indie film industry is the creative freedom it offers. Indie films often prioritize storytelling and artistic expression over commercial success, which means there’s more room for experimentation and exploring unconventional narratives. This allows her to take on roles that are unique and challenging, and to be part of projects that push boundaries and offer fresh perspectives. Another thing maruji love about indie films is the strong sense of community on set. Because budgets are often smaller, everyone involved is there because they genuinely believe in the project. This creates a collaborative environment where every voice is valued, and everyone works together to bring the story to life. The relationships and bonds formed in this setting are incredibly meaningful and often last beyond the production.
Businesswomen
Here is what she said,” Owning a brand feels incredibly empowering. It’s amazing to see something I’ve envisioned come to life and connect with people who resonate with its message and products. There’s a deep sense of pride and responsibility that comes with building a brand, especially when it reflects your personal values and creativity. As for scaling, I’m focused on growing my brand (CMC) which is Cherin Maruji Collection in a way that stays true to its identity while reaching a broader audience. One of my main goals is to expand my brand line and explore new collaborations one day that align with my ethos. I’m also looking to increase my online presence through strategic digital marketing and potentially branching out into new platforms and markets”.
Advice to the aspiring actors
Continual Learning and Training: Acting is a craft that requires ongoing development. Take acting classes, attend workshops, and learn from experienced mentors. The more you practice and refine your skills, the better equipped you’ll be to tackle a variety of roles and challenges. Build a Strong Network: The film industry thrives on connections. Network with other actors, directors, producers, and industry professionals. Attend industry events, join acting groups, and collaborate on projects. Building relationships can open doors to opportunities and help you gain valuable insights into the industry.
Stay Persistent and Resilient: Rejection is a natural part of an acting career. Stay persistent and don’t let setbacks discourage you. Keep honing your craft, stay motivated, and remember that success often comes from resilience and the ability to keep pushing forward despite challenges.
Working on an indie film versus a mainstream project comes with a distinct set of differences, each offering unique experiences. One of the most noticeable differences is the scale of production. Indie films typically operate with smaller budgets, which often means a more intimate crew, fewer resources, and tighter schedules. This can lead to a more collaborative atmosphere where everyone pitches in and wears multiple hats. In contrast, mainstream projects tend to have larger budgets, more extensive crews, and more specialized roles, which can create a more structured environment but sometimes less room for individual creativity. Lastly, the overall experience on set differs. Indie films often foster a strong sense of community, as the cast and crew work closely together and are deeply invested in the project. This can lead to strong bonds and a sense of shared purpose. On larger sets, while the professionalism and resources are unmatched, the scale of the operation can sometimes make it feel less personal.
Genuinely, her dedication to her craft is evident in every performance. The way she immerse herself into each role is truly inspiring. It’s clear that she put your heart and soul into her work. she’ve had such an illustrious career, and it’s been a privilege to watch her grow and evolve as an actor. her work has left an indelible mark on the industry, and it’s clear that her legacy will endure and with that wrapping up the interview with tanushka sarraf
